Sample interview questions: How would you approach analyzing customer feedback from online surveys or feedback forms?
Sample answer:
Approach to Analyzing Customer Feedback from Online Surveys or Feedback Forms:
1. Define Analysis Objectives:
* Determine the specific insights or actionable recommendations the analysis aims to achieve.
2. Data Collection and Preparation:
* Gather feedback from relevant sources (e.g., surveys, feedback forms).
* Clean and prepare the data to remove duplicate responses, outliers, and inconsistencies.
3. Quantitative Analysis:
* Analyze numerical data to identify trends, patterns, and correlations.
* Use descriptive statistics (e.g., mean, median, frequency) to summarize customer perceptions.
* Employ inferential statistics (e.g., hypothesis testing, regression analysis) to draw conclusions and make predictions.
4. Qualitative Analysis:
* Analyze open-ended responses to understand customer sentiment, expectations, and specific experiences.
* Code and categorize responses to identify common themes and recurring issues.
* Use text analytics tools to extract insights and identify emerging trends.
5. Cross-Referencing and Verification:
* Compare findings across qua… Read full answer
Source: https://hireabo.com/job/1_0_33/Customer%20Insights%20Analyst