Sample interview questions: Describe your experience with managing and optimizing pay-per-click (PPC) advertising campaigns.
Sample answer:
- Extensive experience managing and optimizing PPC campaigns across various platforms, including Google AdWords, Bing Ads, and Facebook Ads.
- Proficient in conducting keyword research, ad copywriting, and landing page optimization.
- Strong understanding of bidding strategies, campaign structure, and performance metrics.
- Expertise in data analysis and reporting, using tools such as Google Analytics and AdWords reporting.
- Proven ability to track and monitor campaign performance, make data-driven adjustments, and optimize for improved ROI.
- Experience in… Read full answer